Cracking Art Group is formed in Biella, Italy in 1993 as motto for the awakening of the social problem. This is Pop Art Group, and it actively works and lives in Europe now. Cracking Art Group consists six artists including: William Sweetlove, Renzo Nucara, Marco Veronese, Alex Angi, Carlo Rizzetti and Kicco. This group focus on the social impact of the arts, and it passes the message of environment protective, overproduction and overconsumption of life and vitality. Cracking Art Group works based on the work unfolds in two acts, which are 'Plastic', and 'Recycling' and 'Accumulation'. In particular, the plastic is created from the 'oil' that contains the history of nature intact through the cracking process (the oil refining process). This have validity as a piece of material from Cracking Art Group that contains all the properties of natural and artificial. Through the work of these various social issues that pleasantly loose in the responsibility, we as a human being could think again about our responsibility we have as human life and the role of humans. 

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